How to Create a Free Amazon Account

Because if a brand only sells products in the US , they're gonna want to work with an influencer whose audience is majority in the US or North American .

So these are really important stats that they're gonna want to know about .

And again , I talk about it in this video right here .

Now , moving on to my Instagram demographic , something that I want to let you know is that for each of your social media platforms , you might see that you attract a different type of audience .

So in my media kit , right when we hit the Instagram section and you go down here after I show all the stats , I dive into the demographics .

And what you'll notice is the way that I describe my audience on Instagram is very different than my audience on youtube .

And this is true from looking at the stats .

I've noticed that I attract a more female audience on Instagram at a very particular age range .

So a more mature age range which is 25 to 34 .

And so this is important for me to highlight not only this , what I've noticed is that my audience on youtube wants more of the social media strategies .

Whereas on my Instagram , most of the people who follow me are there because they want to learn more about business , online coaching and everything like that .

And so this is what I explained to the brand .

I explain to the brand that , you know , most of my audience on Instagram are females , they're interested in becoming online coaches , their new business owners , maybe they're freelancers or even 9 to 5 side hustlers .

The reason why they follow me on Instagram is because they like to be in touch with our business , receive , you know , more of the motivational and inspirational content and also to get to know me more on a personal level .

And I'm really honest with the brands and letting them know that majority of this audience has found me on youtube first .

So , uh you can also avoid that if you wanted to keep your regular uh , Amazon account connected to your fire TV .

You can also avoid all that by turning on parental controls and you'll have to have a password , make sure that you change it to where you have to have a password to uh to purchase anything on the device that will , that will save you a headache .

But other , other than that , you can just start a family one and I'll show you how to do that also for you people who just bought a stick and uh and you need to sign in .

This is how you do it .

If you do not have an Amazon account , this is exactly how you do it very easy .

It only takes a few seconds .

So this video is for you .

And also if you already have a device that you have purchased and it , it's logged in to another Amazon account , just go to settings , uh go all the way to my account or accounts and click on whatever accounts in there and then click deregister and your device will ask you for a new log in again .

And so the reason why I have decided to split my demographics per channel is because some brands they might want to work with you just for youtube or they might want to work with you just for Instagram or maybe they have an awesome product that's gonna be perfect for your Instagram .

And then they've got another product that's gonna be perfect for your youtube .

So the more that you can describe your audience to them , for each of your social media platforms , the easier it is for the brand to actually visualize how they can work with you .

And as you can see , I again include the other accounts that they enjoy following .

And these accounts are a bit different than my youtube channel .

For example , on my youtube , I mentioned that people like to follow Dan Locke , Sunny Lerner , Doozy and JD Maza .

Whereas on my Instagram , some of you guys enjoy following Gary V freelancing females and boss babe .

So that's a very clear distinction that I want to share with the brands .

So remember in your media kit , make sure that you are super detailed on your audience demographic for each of your social media platforms .

Now moving on to the next tip that I have for you , you when you're creating your media kit and that is include your other platforms that you have so you can increase your leverage .

So even for me , the main two platforms that most brands want to work with me on is my youtube channel and my Instagram account , but they might not realize that I have a Facebook group that I have an email list that I have all these other platforms at my disposal .

And to increase my leverage with these brands , I like to show them that I have strong numbers in other platforms as well .

So for example , I will show the fact that I have a Facebook page and how many followers I have there and all the stats included such as how many page views I get and why we have a Facebook page .

And I'd explain to the brand that our Facebook page is predominantly used for hosting live streams , Instagram , repost , and youtube video teasers .

And the only reason why a lot of people like to follow me on my Facebook page is because now and then I will do a live stream .

So that's what I explained to them .

And as mentioned in my other tips , I again include all of the statistics , I include all of the data and these are touch points , data points that you can easily find on all of these platforms that I'm mentioning .

If you go on your Facebook page for your business account , you're able to access these stats for you to leverage .

And as you can see here , I talk about my Facebook group .

So I'm even leveraging the fact that I have a Facebook group .

I go through the demographic of my Facebook group .

And then I also talk about my website analytics .

So in case this brand wants to work with me on a blog post or something like that directly on my website .

I show my analytics and these are statistics that you can easily find on Google analytics .

You can easily search up a tutorial on youtube and figure out how to install Google Analytics on the back end of your website so that you can access all of these stats that you can leverage in your media kit .

Another fun fact is that if you actually use Google Analy , it also tells you a lot of the segments of the people who visit your webpage .

So I just quickly screenshot of that and showed it in the media kit as well because remember data , data , data really focus on being as data driven as possible and I promise you , you will set yourself apart from all these other influencers who are just throwing numbers and guessing about who their audience really is .

Versus if you use my approach , you're showing to the brand that you mean business , you are not lying and you are showing them the data , the proof of how your audience is and you're not just making it up .

And by doing this , this is actually going to give you way more leverage and brands will definitely take you more seriously when you present them the hard cold facts .

Another thing that I include is my email list .

You're gonna want to put an address in there .

Uh I I it , it says new address .

I I said email address , I'm sorry , put in your name , whatever you want it to be and I'm just putting bogus stuff in here .

This isn't my real address .

So don't come looking for me and I'm not even putting the right zip code on there on purpose because I'm gonna show you what happens .

Click on save and add payment .

If you miss uh If you forget to put something in there , it is gonna tell you in invalid in address , put the right address in there .

Fix it .

Click on save and add payment .

Uh If it's still not right , but it's very close .

They will give you a suggestion and you just click on either one .

So if you do have an email list include that I love to include these stats on how many subscribers I have , how many subs a day .

What are my open rates ?

All these different ?

Because who knows , maybe a brand might want to work with me to do a news blast to my list .

These are ways that I can actually Upsell these brands into higher packages with me or bundling up services because I'm showing them how strong my platforms really are .

And I'm creating that mass leverage because there's one thing of being really popular on youtube .

But there's another of being able to have all these other platforms that other people are following you on last but not least to tie everything together .

The next tip that I have for you is obviously to include your prices .

Now , I've blurred out my prices , but something that I teach in this video right here is you can use the app social blue book to understand what to charge based off of your audience size .

And I use social blue book as a benchmark of what to charge for these brands .

So definitely again , I'm telling you , check out this video after you watch this one so that you can truly understand how you can tie everything together .

So the one tip that I have for you when it comes to pricing is to make sure that you include different pricing for all of your platforms , but consider bundling up your services as well .

So as you can see here , I've created a little Instagram campaign bundle .

Because what I noticed is that a lot of brands they want to do more than one post or they want to do more than one Instagram story .

So what I'll do is I'll actually bundle up and create little packages for these brands that would actually be cheaper for them to do it if they were wanting more posts or more stories from me .

So if you actually added up the four posts and the eight stories , the bundle would actually be cheaper for them versus doing it all individually .

So these are some little incentives that I include for the brands if they were interested in doing more work with me .

So another pro tip that I want to share with you , that's something that I do is I make sure that I'm super clear that I am not personally responsible for boosting any posts you'll notice is some brands they might tell you to boost the post and that might come from the influencer pocket .

And so I make it really clear that if you want to boost any post , if you want to put any paid advertising behind any of these efforts that I've done for you , that needs to come out of the brand pocket .

So that's just one really pro tip that I want to share with you that you can definitely include in your media kit as well to make it super clear .

And if you don't put it on your media kit at least make sure that that's in your contract that you signed with the brand .

So as you can see guys , this is my media kit at a bird's eye view .

It's very easy to put together .

You just need to take that action and to actually show the brands that you're serious .